A few weeks ago I snapped up several Acure Organics products—including their Moroccan Argan Oil + Argan Stem Cell Shampoo and Conditioner ($10.99 each), which I’d been coveting for months.
Spoiler alert! I’m about to add one of my own.
First impressions: When they arrived, I immediately cracked open both bottles to see how they smelled. For some reason I had become absolutely (and irrationally) convinced that they would smell like coconut. (I despise coconut in just about every form.) I was relieved to discover that both the shampoo and conditioner smell deliciously almond-y, a scent I happen to adore.
The ingredients lists are delicious, too. There’s acai, blackberry, rosehips, pomegranate, aloe, sugar beets, plus argan oil, pumpkin seed oil, and sea buckthorn oil. (And no sulfates, parabens, or pthalates.)
What caught me by surprise: I know I can’t be the only person who reads the shampoo and conditioner bottles nearly every time I’m in the shower…and I love when people and companies don’t take themselves too seriously. And I spotted this little gem in the directions on my shampoo bottle: “Feel free to belt out some horrible 80s tune that you listen to when nobody’s around. Whatever, you totally do it.”
Now that I’ve been using my Acure shampoo and conditioner for a few weeks, I can officially say that I’m hooked. I think the price is reasonable, and I love that the shampoo is foamy and the conditioner is sleek. Most importantly, I love, love, love that my hair, which has been somewhat dry and frizzy as it goes through a weird texture evolution from super straight to somewhat wavy, feels moisturized and healthy again.
Bonus: There’s an Acure shampoo and conditioner combo for every type of hair. Next on my list? The Pure Mint + Echinacea Stem Cell Shampoo and Conditioner.
Have you tried any Acure Organics products? —Aleigh
(Top image via Acure Organics, bottom image by me)